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LE MAISON DE LA PLAGE

CLIENT
Wieden+Kennedy

AGENCY
NOT W+K London

YEAR
2024

Our job is beach. Literally.

This year at Cannes, NOT W+K designed Wieden+Kennedy’s pop-up beach house (nowhere near the beach) where we celebrated the best-worst things about the beach.

We transformed a house on Rue Du Vingt-Quatre Août, creating a much-needed break from all the classy, understated poshness of Cannes.

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Credits

DESIGN
Lilia Quinaud
Josh Knight
Ben Arfur

CREATIVE
Ankita Tobit

DESIGN DIRECTOR
Justin Hallström

PRODUCER
Roshni Annia
Rashel Tashchian

IDEALISER
Katelyn Johnson

CREATIVE TECHNOLOGISTS
David Pierce
Jamie Carreiro
Dustin Bailey
Elijah Ben

ANIMATION
David Pierce
Jamie Carreiro
Dustin Bailey
Elijah Ben

PHOTOGRAPHY
Eric Zaragoza
Sergey Yakimov

CCO
Hermeti Balarin
Ana Balarin

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